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What the Future: Conflict
Revisit our webinar to hear about living and working in an uncertain and fractured world, and the ramifications this could have on businesses, brands, and citizens/consumers.
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Republican debate watchers see Ramaswamy as the worst performer for the second consecutive debate
The 538/Washington Post/Ipsos post-debate poll also finds that nearly three in four likely Republican primary voters skipped watching the debate
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From Awareness to Empathy
Read insights and tips about how brands and policymakers can support mental health across generations.
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In entertainment media, many Americans feel that key groups are underrepresented or shown in a negative light
New Ipsos polling finds this is particularly true for immigrants, conservatives, and those with disabilities
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The US in 2023: Economy, AI, Politics
Here are the three major developments that dominated the conversations in board rooms and living rooms in the U.S. in 2023.
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How AI will globalize the creator economy
Artificial intelligence will supercharge youth creativity and forge new relationships in an increasingly interconnected world, says YouTube’s Kaley Mullin.
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How fragmented youth identities will shape brand strategy
Teens’ relationships with entertainment platforms are shifting as rapidly as their sense of self. But for the brands, content creators, and institutions that embrace change, tomorrow’s media landscape will be a “playground of opportunities,” says Paramount Advertising’s Shivani Gorle.
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Teen and brand relationships might stay complicated
With a camera and screen in every pocket, today’s global media landscape is more dispersed than ever. YouTube’s Robin Watson thinks that trend will only continue, with teens forming stronger ties to brands and content creators alike.
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Teens aren’t what you think anymore. Here’s why you need a new playbook
Today’s teens are coming of age in a fast-changing world, and they’re doing it differently than teens of the past. What the Future editor Matt Carmichael discusses the life stage shifts, anxieties and hopes that will define the teenage years in the decades to come.
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For COP28, here is what you need to know about public opinion on climate change
Below are five charts on the worsening climate disaster, where the American public stands on climate change, and how missing COP28 might affect Biden’s reputability on the environment