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Auto Purchase & Usage Behaviors: The Impact of Covid-19
Revisit our broadcast delving into the impact and change Covid-19 is having on Automotive and Mobility plans of American consumers.
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Recent gains in consumer confidence vanish as index drops by nearly two points
Most Americans do not believe in a quick recovery after the lockdown is over
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Reuters/Ipsos Core Political: Coronavirus Tracker (05/06/2020)
Political attitudes are shaping behavioral responses to the coronavirus.
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Automotive Purchase Intention Driven by COVID-19 Social Distancing Concerns
New Ipsos Auto Global Study reveals U.S. and China pre COVID-19 vehicle intenders are more likely to buy after the pandemic.
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Empathy & Consumer Centricity in the Time of Covid
View our on demand webinar illustrating why empathy and consumer centricity are critical in times of crisis.
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U.S. consumers’ sentiment reflects whether or not they believe in a quick recovery
Consumer confidence index inches up for the second consecutive week
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The Role of Research & Insights During the Pandemic
Revisit our broadcast now to hear more about the role research and insights will play in driving brands to recover and rebound out of the crisis stronger.
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Reuters/Ipsos Core Political: Coronavirus Tracker (04/29/2020)
A growing number of Americans report that the economy and jobs are the most important problem in the country.
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ARF NxNE Virtual Conference
The Advertising Research Foundation is hosted a week-long virtual conference featuring experts from brands, creative agencies and academia who will share insights to help marketers influence behavior, build brands and navigate the new normal.
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Lockdown Is a Time of Stress and Added Responsibility for Parents
Parents are facing unique challenges during lockdown. How are they coping?