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Ipsos Quick Take on Inflation
We explore five data points that are most relevant for business leaders to know right now.
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Effie U.S. Awards Gala
Ipsos is proud to partner with Effie. We are passionate about the interplay of Creativity and Effectiveness, and will be attending the 2022 Effie Awards which are recognized throughout the advertising industry as being the most focused on effectiveness.
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Ignite Excitement: Insights to drive toward electrification
Revisit our recorded webinar to hear more about consumer interest for EVs, their advantages/drawbacks plus trended insights on how these have changed over the years.
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Closing the Gender Pay Gap among Affluent Americans
Affluent women have a median personal income that is 20% less than affluent men. Here’s what companies and brands can do.
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Connected CPG: Winning formula in the tech-accelerated age
Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.
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How to Get Your Big and Small Data Together with Data Hybridization
Data hybridization brings together structured and unstructured data to help brands gain market advantage.
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[WEBINAR] How humor can connect your ads with a Gen Z audience
81% of consumers like when brands use humor, but only 28% say brands connect with their comedic sensibilities. Join us for our next complimentary webinar featuring online community insights and tips to help you connect with a Gen Z audience.
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[WEBINAR] Digital + Physical: Omnichannel Customer Expectations
As the COVID limbo eases and more Americans say it is no longer a crisis, companies are learning just how much customers have shifted expectations when it comes to physical channels and human interactions.
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AI Meets Consumer Insights: Welcome to the era of AICI
More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.
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For Brands, Quick, Smart Approaches to Food Sustainability
Tips for ensuring your foodservice brand doesn’t miss out on connecting with sustainability-minded consumers.