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AI Meets Consumer Insights: Welcome to the era of AICI
More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.
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For Brands, Quick, Smart Approaches to Food Sustainability
Tips for ensuring your foodservice brand doesn’t miss out on connecting with sustainability-minded consumers.
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How brands can synthesize a business from a desired ingredient
Paraxanthine, a synthesized component of caffeine that shows promise to provide focused energy without the jitters or a caffeine crash, is the star ingredient in a new generation of energy drink called Update that’s being targeted to the crypto, NFT and blockchain-based Web3 builders.
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Ways delivering food will get even more convenient
A recent Grubhub partnership with 7-Eleven and other moves in this space show how the importance of delivered “convenience” is spilling into virtually every category within food and beyond.
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Food
Climate change, population and workplace shifts, and continued inequality are stressing our food systems and our ability to afford the food we need. This issue of What the Future: Food explores how robot food farming to food scientists are working to solve those challenges.
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Hybrid work will upend our food habits (again)
The pandemic accelerations of hybrid work and eating trends mean we could continue developing new habits, but this futurist from Mars Wrigley sees contradictions with the role food plays in our traditions, heritage and culture.
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How inflation is affecting the things we care about most
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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Four things to consider when starting a social intelligence program
Social intelligence requires more than just software. Here’s what you can expect.
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A quarter are struggling financially and public expectations are for further inflation and price rises over 2022
A new 11-country Ipsos survey with the World Economic Forum reveals high levels of public economic pessimism in the face of a cost of living crisis.
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Extending your brand beyond functional food
Americans increasingly view their diet as a way to act on personal and societal values, from health and wellness to sustainability and corporate responsibility.