Customer Experience


Ipsos Update Publication

Ipsos Update – January 2023

Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
Customer Experience Publication

Design Thinking for Immersive Experiences

Listen in as we discuss key UX-design principles for immersive, Web3 experiences to support designers and technologists as they create solutions for new platforms and leverage this emerging technology.
Customer Experience Publication

As companies tackle inflation, a generation gap looms

Many brands are struggling to keep customers loyal in a high-cost era. Here’s how younger and older consumers differ on price hikes.
Customer Experience Publication

Five ways to defend the customer during economic uncertainty

Now more than ever CX owners need to articulate the value of CX investments and how improvements in CX KPIs translate to revenue. Here’s a guide.
Customer Experience Publication

Whether dining out or dining at home, here’s what people want

As dining priorities continue to shift, grocery and restaurant brands must better understand what consumers are looking for in their dining experiences today.
Customer Experience Publication

Welcome to the Metaverse

Our latest paper explores what it is now, what it will become and how you can be a part of it.
Customer Experience Publication

How loyalty programs can help convenience stores

Fuel and convenience retailers must ensure their loyalty programs are closely aligned with their brands. Here’s how.
Customer Experience Publication

How inflation affects customer experience expectations

Neglecting to deliver differentiated, impactful customer experiences that show customers how much you value is a major risk. Here’s why.
Omnichannel Publication

Digital + Physical: Omnichannel Customer Expectations

Revisit our on demand webinar exploring CX measurement strategies designed to optimize a true omnichannel customer understanding.