Data Analytics


Unlock Strategic Advantage with Ipsos' New Insights Agent

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.
Data Analytics Publication

AI Meets Consumer Insights: Welcome to the era of AICI

More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.
Trends & Prospective Publication

What the Future: Identity

Revisit our recorded webinar to hear more about what forms a person’s identity, how it’s shaped and represented externally and how people want it used in products, marketing, and media.
Insights Publication

Harnessing the Power of Data

We share perspectives exploring how organizations are evolving to harness the power of data and technology for better insights.

[WEBINAR] Ask Us Anything: Parenting and TV in the time of COVID

Parents are the people most turned upside down by the Covid lockdown
Marketing Publication

Evidence-based Advertising Needs Experience-based Context

Data will always be the foundation of our evidence, but we need to consider our experience to structure and interpret this raw information.
Healthcare Publication

DTx Pricing & Reimbursement

Hear experts share a review of manufacturer experiences with payer assessments of DTx for pricing and reimbursement purposes.
Data Analytics Publication

Navigating the Too Much Information Age

In a world of constant data flow, how can you avoid the pitfalls of trying to analyze too much? Shift towards digital-first approaches to identify what's most important.
Segmentation Event

[WEBINAR] Level-up Your Segmentation: Connecting with Profitable Targets

Say good-bye to segmentation research that goes unutilized within your organization.