Foresight

Global brands can make a big impact on big problems — but people also need to know that their choices matter at the local level, says Westin Grabow, director of innovation at Diageo.

Whether through tech innovation or advocacy, luxury brands can tie our purpose to our identities and help us express our own beliefs and priorities, says Alice Yu, vice president of consumer insights at Tapestry.

As ESG becomes more politically polarizing, brands need to be clear about their values, says Nooshin Warren, assistant professor of marketing at the University of Arizona.

From solving their problems to standing by their values, people expect more than ever from brands. Author, consultant, and industry expert Rishad Tobaccowala explains what the next shift in corporate purpose could look like.

Join us on April 4 to hear how social change, technological advances, political backlash and more will shape the future of corporate purpose, and what that means for brands and services, from consumer goods and luxury to entertainment and wellness.

The future of how and who people love, how they express it and how they navigate the functional constructs of love is shifting and will impact everything from housing and financial services to jewelry and retail and more.

The institutions where people meet are changing, which could lead to more online forms of meeting and dating. The American Enterprise Institute’s Dan Cox finds this commodification and gamification of relationships troubling.

People are bad at marketing themselves in online dating, says sociologist and dating expert Jess Carbino. Here’s how she thinks dating platforms could use AI to help make better matches.

More people than ever are living unmarried and marrying later in life. But many brands are still selling coupledom, says relationship columnist Meredith Goldstein. Here’s how she sees the future of relationships and modern love.