Public opinion

Ipsos Consumer Tracker
Consumer Behavior Survey

Ipsos Consumer Tracker

Most Americans believe a recession is coming in the next year
Politics Survey

In Search of the Holy Grail: Establishing the Link Between Corporate Reputation and the Bottom-Line

Politics Survey

Is Changing Your Package Worth the Cost?

Measuring Incremental Sales from a New Package Design Prior to Launch
Politics Survey

Innovation Lessons from Prior Recessions

Politics Survey

Travel Brands Challenged

Politics Survey

Ipsos/McClatchy Political Tracker

Politics Survey

Top Car Buyer Regrets Include Overpaying for a New Car and Not Doing Enough Research

Politics Survey

The Demise of "Brand Republican": Much Ado about Nothing?

Excerpts from a recent Ipsos Public Affairs Point of View
Politics Survey

Understanding Client Perspectives: The Smart Investment in an Uncertain Economy

Politics Survey

The Ipsos Weekly College Football Fan First Poll (Final Poll)

Florida #1 in Final Fan First Poll
But fans disagree with the coaches and writers, vote Texas #2
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