Public opinion

Ipsos Consumer Tracker
Consumer Behavior Survey

Ipsos Consumer Tracker

Tariffs' impact is being felt by more Americans than ever
Politics Survey

Discussions in Retail: Some Thoughts on Hot Button Issues

Politics Survey

Qualitative Pleads "Not Guilty" to Advertising Manslaughter

Politics Survey

Trends Shaping the New Consumer

Politics Survey

Global Consumer Citizens Weigh in As Group of Eight Wrap Up Meeting in L'Aquila, Italy

Politics Survey

Code RED: Relevance. Expensiveness. Differentiation. The Best Measures for Choosing High Potential Consumer Goods Concepts

The Best Measures for Choosing High Potential Consumer Goods Concepts
Politics Survey

Asking Cool Questions: Using Online Custom Panels to Engage Teens in Marketing Research

Politics Survey

Which Custom Panel is Right for You: Branded Customer Community or Blind Specialty Panel?

Politics Survey

Winning the War Against Private Label Brands

The war between national brands and private label brands is heating up.
Politics Survey

QualSpace(TM): Gaining New Insights with Online Technology

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