Society


Society Survey

Ipsos Core Political Survey: Presidential Approval Tracker February 2025

The February Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. Half of Americans think the country is headed off on the wrong track, one in three believe the country is headed in the right direction, driven by Republicans.
Society Publication

Know the New America: Listen, Learn, Respond

Ipsos' framework for knowing the new America, some potential questions organizations might be asking themselves, and potential research solutions.
Society Press release

Ipsos announces winners of 2025 Ipsos-CARD Dissertation Proposal Award

Winners to present research in webinar on March 11
Marketing Publication

Avoiding the Activist Trap in ESG Marketing

Read why companies need to look beyond the loudest voices in the room, move their focus beyond the Activists, and focus on engaging the ‘overlooked middle ground’ in their ESG initiatives.
Society Survey

Panda Express, Whataburger, and Chick-Fil-A earn top spots in Ipsos’ 2024 QSR/Fast Casual Restaurant Digital Ordering Performance Study

Of the 26 QSR brands evaluated in this year’s report, Panda Express achieved the highest overall score (at 80 out of 100).
Society Event

ARF Women in Analytics & Young Pros

Ipsos’ Mallika Acharya will join a dynamic ARF Women in Analytics and Young Pros panel discussion during AUDIENCExSCIENCE.
Corporate Announcements Press release

Bring Your Personas to Life with CX PersonaBot

Using Ipsos Facto, our secure generative AI platform, we bring personas to life as CX PersonaBots in AI-Powered Interactions on a Secure Digital Platform, allowing easy access for all stakeholders and employees.
Society Event

Medallia Experience Conference

Join Ipsos at the Medallia Experience Conference to hear CX experts share actionable insights and best practices.
Society Publication

The Importance of Public Health Research in a Healthier America

Revisit our on-demand webinar to hear more about how impactful public health research can be multiplied through public private partnerships.