Society

In the sixth edition of the Ipsos Cost of Living Monitor, fewer think interest rates and inflation will rise.

In contrast, sentiment is mixed in Europe and the Asia-Pacific.

The presidential election comes with high stakes for businesses. In the newest Insights to Activate series release, experts from Ipsos, Ford and Regeneron explain how your brand can navigate those risks.

Ipsos, one of the world's leading market research companies, will be at Cannes Lions, the International Festival of Creativity, from 17 to 21 June 2024.

Social shifts, new technologies and changing values are revolutionizing the ways people shop. How will the brands, independent retailers, and superstores that sell to them earn their business?

Ipsos in partnership with RTL Ad Alliance will host a series of essential conversations with top brands at our central beach venue discussing best-in-class marketing strategies and campaigns.

No one knows who will win America’s election – but we can forecast what might happen under a Trump or Biden presidency. Here’s why brands need to act on that today.

In this foresight webinar, we explore the social and commercial ramifications of uncertainty across industries. Revisit our recording to hear valuable takeaways on how to ensure your risks are calculated ones.

The KnowledgePanel employs a highly effective approach to online probability research that emphasizes the experience and life cycle of panel members, something we call the Panel-Member First Approach.