Society

Inflation has now been the top global concern in our What Worries the World survey for the last 16 months.

As climate change, economic strife, and community malaise hit closer to home, people are feeling expected to align their wallet with their social conscience. While price, product, and service will always be key, how companies measure up on ESG initiatives is going to be a much bigger factor in future purchase decisions.

Please join us as we share insights about the similarities and differences among the Affluent Asian American population and how marketers can best connect with them.

Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.

New poll conducted by Descript and Ipsos also finds that AI tools have helped produce higher-quality content and increase creativity

Lorenzo Larini, Chief Executive Officer of Ipsos North America, has joined the board of the Harambe Entrepreneur Alliance, a non-profit organization dedicated to empowering young African innovators and entrepreneurs.

Ipsos is proud to be an official partner of the FQ Equality Lounge, advancing equality together with other leading and forward-thinking brands.

Hanlon, a trusted organizational leader with deep experience in ESG business practices, will ensure that Ipsos continues to offer transformative solutions to the environmental and social issues brands face.

The more we look at generations the less we know about them. That's why it is important to see the trees in the data forest.