Society


Society Publication

A guide to illicit trade assessment

Measuring and understanding the size, shape, and impact of illicit trade
Society Survey

Ipsos teams up with UN Women-convened Unstereotype Alliance to fight harmful stereotypes

The Unstereotype Alliance campaign is the result of an Ipsos survey carried out across Brazil, South Africa, Turkey, the US and the UK revealing that close to three-quarters (73%) of people will witness stereotyping, yet under a third (30%) will actively challenge it.
Society Survey

Few Americans trust the companies developing AI systems to do so responsibly

New Ipsos poll also finds that most do not trust the federal government to regulate AI
Society Publication

From Purpose to Profit: Understanding the Economics of ESG

Listen to our recorded webinar to hear more about Ipsos’ innovative framework for assessing the efficacy and profitability of ESG initiatives.
Society Publication

How do Americans feel about Generative AI? It’s complicated.

One in six Americans say they have used some type of generative AI, but how they’re using it varies. Here’s what business leaders need to know.
Society Survey

What Worries the World – July 2023

Inflation has now been the top global concern in our What Worries the World survey for the last 16 months.
Society Publication

The Up (and Down) Side of ESG Scrutiny

As climate change, economic strife, and community malaise hit closer to home, people are feeling expected to align their wallet with their social conscience. While price, product, and service will always be key, how companies measure up on ESG initiatives is going to be a much bigger factor in future purchase decisions.
Society Webinar

[WEBINAR] New American Dynasties: Inside the World of Affluent Asian Americans

Please join us as we share insights about the similarities and differences among the Affluent Asian American population and how marketers can best connect with them.
Society Survey

July 2023: Consumer confidence declines sharply among many European countries

Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.