Trends & Prospective

65% Have Something In Mind For That Special Day


While 77% Aren't Certain With The Origin Of Valentine's Day, 82% Of Americans Would Appreciate A Token Gift Or Card


Even To Be In The Dog House May Be A Good Thing As 15% Of Pet Owners Say They'll Buy A Valentine Gift For Their Pet

67% of all Americans, 76% of all Letterman viewers and 89% of the most frequent Letterman viewers agree

Ipsos-Reid Study Examines TV Sports Viewing Habits