Discover Ipsos' solutions powered by Neuroscience

Watch our video and discover how Ipsos blends neuroscience and psychological methods to help clients build more effective ads, smarter products and better packaging.

At Ipsos, we pride ourselves on using science as one of our core pillars. The Global Science Organisation supports our innovative solutions and thought leadership by providing scientific points of view that rely on academic foundations and academic partnerships along with lab-based empirical validations.

We are constantly working on the seamless integration of neurophysiological metrics where they add value. This video provides an overview of some of our online solutions that combine neuroscience with other data sources for the total understanding of consumers, and some of the innovative areas we are exploring in neuroscience.

Here, we also review some of the exciting areas our neuroscience community is working to bring innovative integrated solutions to our clients.

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