[Webinar] Ipsos at the 2024 ESOMAR conference

Ipsos is thrilled to invite you to our complimentary webinar on October 15th, following our exceptional presence at the 2024 ESOMAR Conference in Greece! This year, Ipsos not only showcased our cutting-edge research five times in collaboration with our clients but also won the prestigious ESOMAR Congress Best Paper Award 2024 and ESOMAR Best Qualitative Paper - Peter Cooper Award 2024!
Join us to uncover the insights shared by our experts during the ESOMAR24 event. Our agenda includes:
Minds and Machines: Discover the unique opportunity for the insights industry using L'Oréal as an example of leveraging Generative AI for speed and innovation. Learn how this technology can make the insights function shine across broader organizations.
Speaker: Michel Guidi, Ipsos
Emotion-Inducing Fragrances: Harnessing the power of scent-evoked feelings. Discover the cross-cultural evidence from the United States and China on mapping and measuring the emotional response in the fragrance experience.
Speaker: Manuel Garcia-Garcia, Ipsos in the US
Empathy or Emptiness: Explore the impact of AI on human connection in qualitative research through our ambitious, self-funded pilots conducted in the US, UK, and Japan. Does AI foster greater empathy, or does it leave us feeling empty?
ESOMAR Congress Best Paper Award 2024 and ESOMAR Best Qualitative Paper - Peter Cooper Award 2024
Speakers: Ajay Bangia, Ipsos in Malaysia; Jim Legg, Ipsos in the US; Rollo McIntyre, Ipsos in the UK
Mapping Billions of Synthetic Journeys: Learn how we are creating a synthetic population and simulate their trips in France to build granular traffic flows for enhanced out-of-home audience performance.
Speaker: Jean-Noël Zeh, Ipsos in France
Semantic Frontiers: Unearthing trends with AI and Knowledge Graphs . How to transform social trends into practical and valuable business actions in the evolving food industry by merging internal metadata with expansive social data and adding a sprinkling of Generative AI.
Speaker: Manali Vivek, Ipsos Synthesio, France
Don't miss this opportunity to gain profound understanding from our award-winning research and expert insights.
Due to technical issue we have not been able to perform our second session on the 15th October. A new session will be held on the 24th October at PM CEST.
If you were registered for the session 2 of the 15th october event no need to register again. An email has been sent to you.
Would you want to register please click on the button below:
Speakers :
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Michel Guidi, Chief Operating Officer, Ipsos
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Manuel Garcia-Garcia, PhD, Global Head of Neuroscience, Global Science Organisation
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Ajay Bangia, Global Qualitative leader (AI Solutions), Ipsos
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Jim Legg, Global Head of Operations, Ipsos US
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Rollo McIntyre, Global Qualitative Leader (HI Solutions), Ipsos
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Jean-Noël Zeh, Chief Data Scientist, Ipsos France
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Manali Vivek, Senior Data Science Manager, Ipsos Synthesio France