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Marketing Anchors: The case for capability in an era of transformation
Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed 1,226 marketing practitioners across the UK, US, Canada and Australia.
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The Experience Perspective
The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
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[Webinar] Real evidence from real experiences: Patient Centric Evidence
Regulators, payers and clinicians are asking for more than traditional real world evidence (RWE). They want to understand how treatments affect people’s daily lives - not just what is written in the case report form. But how can you build patient-centric evidence that stands up to scientific, regulatory and commercial scrutiny?
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From Spark to Inferno
How Chinese Biopharma Innovation is Forging the Future of Global Oncology Deal Making.
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Know the New America & Beyond: January 2026
A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world
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C-Suite Guide to Sustainable Growth: CMO-CSO Playbook
Discover an actionable, evidence-based guide from IRG with Ipsos, Ad Net Zero and Google to help CMOs and CSOs turn sustainability into growth, faster.
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The Digital Fairness Act: Battling the digital Wild West
A new Ipsos study for the European Commission exposes persistent unfair practices in the EU’s digital markets. The findings make a powerful case for the Digital Fairness Act, and the urgent need to rebuild trust.
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Dynamic Demand Compass
Discover the Potential of Today and Tomorrow with Ipsos' Dynamic Demand Compass
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Transforming Research Through Synthetic Data
Synthetic data, powered by AI, is poised to transform the market research industry. The question isn’t if, but when and how.