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The 2022 advertising awards for the general public: pop & fun, magic, commitment
Since 1986, this unique prize has been awarded to films and outdoor communications that have made an impact and won over the French, based on 1,000 campaigns in 2022.
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Ipsos launches FastPack, a new pack screening solution now available on Ipsos.Digital
Ipsos is pleased to announce the launch of its intuitive pack screening tool, FastPack, on Ipsos.Digital. Now available on the Ipsos.Digital platform in the US, UK, Australia, India, and South Africa, it offers results in as little as four hours.
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Addressing consumer confusion in recycling and circular economy
Delve into the intricate world of consumer beliefs, the hurdles in attaining a truly circular economy, and the crucial role brands play in enlightening consumers.
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One in three globally report rising crime, violence in their neighborhood
In the past year, just under half say the level of crime in their neighborhood stayed the same, while few say crime has decreased.
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An introduction to Flair Italy 2023: Catenaccio
Italy, like many major European nations, is overwhelmed by a polyphony of crises.
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ESG investment: From 'ideals' to concreteness
The enrichment of the ESG dimension constitutes a strategic opportunity for the financial sector to strengthen reputation, create greater investor engagement, and collect and utilise capital that is still too liquid and sterile today.
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Food: Recipes for the future
Predicting which trends will drive the Italian food sector in the short and medium term – in a complex, dynamic, and changing context such as the current one – is certainly not an easy exercise.
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Fashion: Opportunities and challenges in 2023
Fashion follows the evolutions of society and experiences continuous transformations, which make it one of the most futuristic and interesting industries in the Italian economy.
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Designing an ESG strategy: How Ipsos can help
We give businesses, governments and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all.
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The shifting power of influence
The dynamic, rapidly changing, consumer controlled environment demands that we rethink how we build brands, from a static approach to a dynamic, evolving philosophy.