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Global consumer sentiment growth has nearly halted
Consumer confidence is down in the world’s two largest economies
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Ipsos Update – August 2021
Featured topics include obesity, sustainability, populism, youth skills and the Tokyo Olympics. We also take a closer look at the latest research from Russia and Africa.
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Amid the uncertainty of the pandemic, the S of ESG is coming under greater scrutiny
As ESG has surged up the consumer agenda, new Ipsos data shows that improving society is identified as the top priority for multinationals among consumers across the globe – perhaps not surprising given the social implications of the pandemic. While fundamental issues such as safe working conditions are seen as most important here, each company should carefully consider how to adapt its operations to improve sustainable business practice. Companies should continue to pursue actions on all three pillars of ESG though. Not just because E and G remain critical in the public’s eyes, but also as it – as we should all know now – makes good business sense to do so.
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Populist, anti-elite and nativist views linked to globally widespread broken-system sentiment
“System Is Broken” Index highly correlated with outcomes-based metrics indicative of social progress
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Workers want more flexibility from their employers after COVID
Survey of employed adults in 29 countries for the World Economic Forum finds one in four now working from home more often than before the pandemic; preference is for working remotely half of the time after it is over.
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World Youth Skills Day 2021: Worse mental health and wellbeing are seen as long-lasting outcomes of the COVID-19 pandemic for children and young people
On average, almost four in ten across 29 countries (a global country average of 37%), think worse mental health and wellbeing among children and young people will be a long-lasting outcome of the pandemic, according to new global study from Ipsos.
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What Worries the World? - June 2021
Concern about Coronavirus falls to the lowest level seen in our tracker so far.
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Flair Indonesia 2021 - Back to Growth
As the country looks to move on from the pandemic, consumers are demanding more from brands.
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A healthy and happy workforce is a more productive workforce
A growing body of evidence points to a positive relationship between employee wellbeing and productivity and documents it as a causal effect says a global survey conducted by Ipsos on behalf of Aon in order to understand how companies are addressing wellbeing and how a wellbeing program would impact company performance.