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[WEBINAR] Unpacking the Potential of Affluencers
On June 11, join us for our complimentary webinar as we explore the ever-evolving Travel segment and uncovering insights based on the Ipsos Affluent Survey USA and our recent travel-focused re-contact study.
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South Africa Primary Consumer Sentiment Index - May 2018
The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for May,2018 is up 0.6 percentage points over last month.
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Europe East - Primary Consumer Sentiment Index - May 2018
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Belgium, France, Germany, Great Britain, Hungary, Italy, Poland, Russia, Spain, Sweden, and Turkey.
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LATAM - Primary Consumer Sentiment Index - May 2018
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil and Mexico.
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North America - Primary Consumer Sentiment Index - May 2018
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Canada and the United States.
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Unlocking the value of reputation
Looking to make your company run more effectively and efficiently? Management teams around the world face a variety of complex business situations daily. A great place to start boosting your business is by leveraging the power of your reputation. Our research across 31 countries shows conclusive proof of the relationship between a good reputation and better business efficiency.
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[WEBINAR] Who do Europe's Affluencers Trust?
June 6 - While the industry increasingly shifts their advertising to local news brands, results from the Affluent Survey Europe 2018 show that international media remain crucial to reach these top-level consumers.
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The link between trust, reputation and benefit of the doubt
Building trust builds reputation. A good reputation builds benefit of the doubt, and ensures your voice is heard in a crisis.
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How reputation and trust affect purchase decisions and marketing efficiency
How does reputation influence purchase decisions?