Search
-
New families: Priorities and spending
A change in lifestages prompts a change in product and brand choice. But what does this looks like amongst the aspiring middle class?
-
NHS England: Supporting young adults
Living with a chronic illness is difficult, especially for children and young people. NHS England used ethnography to understand how to improve the lives of this group.
-
Pimp my ride
Technology is shaping the automotive industry. But how are car manufacturers like Tesla leading the way?
-
Bill and Melinda Gates Foundation: Tomorrow’s consumers
Over 45% of the world lives on $2 a day, yet by 2025 may of them will be middle class. The Gates Foundation wanted to understand what this transition will look like.
-
Life of an SME
Small businesses are the driving force of Europe's economy, but what drives them to success? This study highlights how to connect with ambitious SMEs across Europe.
-
Making ends meet
What drives consumer and SME financial management, trust and decision making? This short film brings to life some of the hidden influences.