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Sustainability and Advertising: Friends or foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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What Worries the World – August 2022
Inflation is the top concern for the fifth consecutive month while some countries see worry about covid-19 rise
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Global consumer confidence continues its descent in August
All sub-indices decline as sentiment remains low among world’s largest advanced economies
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Salaries are lagging behind inflation… for now
New Ipsos polling finds almost 1 in 3 employees, on average, across 28 countries would seek a wage bump, or more money elsewhere, if red-hot prices don’t cool off soon.
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How inflation affects customer experience expectations
Neglecting to deliver differentiated, impactful customer experiences that show customers how much you value is a major risk. Here’s why.
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Globally, 3 in 5 citizens say abortion should be legal in all or most cases
Proponents outnumber opponents in 22 of 27 countries surveyed
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July 2022 - Four in ten across 28 countries expect their disposable income to fall over the next year
This in-depth research provides a plethora of information from 28 countries. Everything you need to know about the public's reaction to inflation and how they are coping with rising prices.
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Continued growth in an uncertain environment
Ipsos’ business continues to grow well, despite the effects of the war in Ukraine and new lockdowns in China. The majority of our service lines are seeing double digit growth. We have been able to respond rapidly to rising inflation, which has allowed us to protect our margins.
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Global consumer confidence falls to lowest point since May 2021
National sentiment at its lowest in over a year for world’s six largest advanced economies
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34% of companies in the EU say that corruption is a problem when doing business
Ipsos European Public Affairs' latest Flash Eurobarometer survey for the European Commission aims at measuring EU businesses' attitudes towards corruption.