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[EVENT] The Davos Agenda 2021
On January 25, join an exclusive expert briefing on the global implications of the COVID-19 crisis and the road ahead.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
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Ipsos acquires technology company Fistnet-Dotmetrics
Ipsos is pleased to announce the acquisition of Fistnet d.o.o, the Croatian-based company who engineered the digital audience measurement platform “Dotmetrics”.
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45% of people globally are currently trying to lose weight
More than half of the global population would rather exercise more and/or eat more healthily, but not diet as the actions they would take when trying to lose weight. But from a dietary perspective, sugar is seen as the main component that people would look to reduce or eliminate to help with weight loss.
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[WEBINAR] 2021 US Affluent Outlook: Research & Insights
Affluents are key to a recovery from the negative impact COVID has had on our economy.
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Entrepreneurialism alive and well in the time of the pandemic
Entrepreneurial spirit is up among women and younger adults.
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American reaction to the pro-Trump mob assaulting the Capitol
Snap Ipsos poll finds half of Americans think the unrest is an attempted coup.
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Ipsos Update - January 2021
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and a look at the local story in a selection of countries.
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Trend detection study finds why meat replacements are succeeding
Brands face a major hurdle in the form of accurate trend analysis. Trends have the power to sell out products in minutes or shift consumer preferences over the years.
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[EVENT] 2020 Most Influential Brands: Truth and tendencies in Canada
On February 2, join Ipsos, Association of Canadian Advertisers, Globe Media Group, and Publicis as we release the results of the 2020 Ipsos' Most Influential Brands study.