From Trend Detection to Predicting Impact [Webinar recording]

Today's consumers move faster than ever. As outlined by Forrester, "organisations don't just need to keep pace with their consumers, they need to stay ahead of them".

To plan your next strategic move and gain a first-mover advantage, you need to detect, analyze and predict the future trends that matter.

To see beyond the buzzwords, join our webinar and learn the ingredients of successful Trend Detection projects:

• Methodology and analytical frameworks
• The combination of Human and Machine intelligence
• Best Practices - Different trends, cannibalization, micro vs macro trends, data hybridization…
• Real-life example - Showcasing a Trend Prediction Model built for a food company.

Watch the Webinar On-Demand