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Ipsos Earth Day reports
Ipsos launched its annual Earth Day report in 2021. This global survey is conducted thanks to the Global Advisor platform and runs in more than 30 countries, interviewing more than 20,000 people.
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Ipsos Encyclopedia - Environment, Social and Governance (ESG)
The term ESG or Environment, Social and Governance was first used in 2005 as part of the UN Global Compact initiative “Who Cares Wins” to “assist in the integration of environmental, social and governance (“ESG”) issues in investment analysis, processes and decision-making.” Today, ESG has come to represent the dimensions of sustainability outside of investment analysis.
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ESG in life sciences as a hidden driver for brand success
There is a growing belief among the public that private corporations should also take responsibility for environmental, social, and governance (ESG) issues; these factors are no longer solely the responsibility of the public and governments. While certain business sectors are perceived as having a heightened obligation to diminish their environmental footprint (particularly energy companies, automobile manufacturers, airlines, and public transport providers), no industry can evade the necessity to act responsibly.
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Data dive: 2023 in review
In 12 infographics, we look back at key Ipsos Global Advisor polls from a year that was filled with a few very high highs and some really low lows.
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Listen to us - A selection of Ipsos' finest podcasts
Our experts and their guests chat about culture, emerging trends, product innovation, customer experience and much more.
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36% of the world’s population still dispute the human origins of climate change
As a key international player in the energy sector with a commitment to reaching carbon neutrality by 2050, EDF today presents the findings of an opinion study conducted for the 5th consecutive year in 29 countries across five continents, covering two-thirds of the world’s population, and including the biggest CO2 emitters. Every year, EDF produces an international report on opinions, knowledge, expectations and levels of commitment in relation to climate change to drive reflection on the subject and participate in the constructive search for solutions for the future.
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Nationwide: Reaping the rewards of demonstrating empathy
Recent research conducted by Ipsos across numerous categories brought to light the importance of Expectations, Context, and Empathy in driving brand choice.
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Data Dive: Gen Z women are struggling the most with stress, mental health issues
In five points, we break down how people around the world are dealing (or not) as the pandemic fades away, war grinds on and sticky inflation sticks around.
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In Brazil, household appliances and electronics will be the most sought-after categories during Black Friday 2023.
A survey conducted through the "Conectad@s" online community with 170 participants reveals that household appliances and electronics are the categories of greatest interest in Brazil where Black Friday remains a great commercial event.
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Ipsos Encyclopedia - Questionnaire Design
At the core of survey research is our goal to find out more about people.