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Designing Authentic, Credible, and Effective Corporate Social Programs
Corporations have a great ability to ‘do good’ in the world – even more so than governments, given the wealth of resources and freedom to innovate outside of bureaucratic structures. Some would argue that beyond an ability to do good, corporations have a responsibility to do good.
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Moving Past the Tweak to Uncover the Optimal
The Quest for Optimal - Maximising consumer delight has always been a top priority for any product manufacturer, resulting in a critical need for ongoing innovation married with endless product modifications. Yet, while a priority, it continues to be increasingly difficult to steal share or truly differentiate oneself versus competition within an existing and/or niche category. Unfortunately, reactive versus proactive research has become more of the product testing norm, with endless rounds of formula ‘tweaking’ versus the prescriptive pursuit of a farther out, more differentiated optimal product.
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Opportunities and challenges in China’s 3D printing market
3D printing will likely prove to be one of the most disruptive and revolutionary technological developments of the current age. It has the potential to shake to the core every production and retail focused industry, with innovators claiming it will transform the home into a production centre for anything ranging from objet d’art to human organs.
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Leadership Connections 2015, HR and the C-suite
New research from Ipsos Loyalty and Cirrus highlights the challenges C-suite leaders face post-recession to build a long-term, sustainable future for their businesses and the role HR departments play in helping them achieve this.
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The Ipsos “New Way”
The turnover of Ipsos has been flat for the past three years. Based on this disappointing fact, the management of Ipsos has launched a programme designed to foster a route to profitable growth.
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The Economic Pulse of the World - December 2014
Overriding the positive trend noted in the previous Economic Pulse report, the last month of 2014 closed on the negative note with all three economic assessment indicators down since last month and down two points since October 2014..
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Indonesia’s Energy
Indonesia's economy is undergoing unprecedented development with industrialization and rapid urbanization resulting in increasing demand for electricity.
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Achieving successful distribution in emerging markets
Manufacturers essentially determine their sales volume and success in a given market through the distribution channels they choose to sell products and services to clients. Many foreign companies operating in emerging markets, however, seem to lack basic knowledge about designing efficient distribution channels for these very specific markets, which limits their commercial potential.