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8 Tips to Encourage Your E-shopper
After a large number of e-commerce websites evaluation in different product categories and different countries, we have been able to identify some tips for a successful e-shopping experience.
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Flair Colombia 2016 - A Strong Desire to Succeed
The former home of Pablo Escobar is now a theme park. This image is the best way to summarise the gap between the stereotypes and the reality. Of course, it is not a bed of roses, but with a good growth since ten years, a new positioning as membership of the Organisation for Economic Co-operation and Development, a new hope thanks to the peace with the guerrillas and a investments’ plan of 25 billion US Dollars, lot of things are moving.
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Geared for Health - Asean's growing medical and healthcare industry
Middle-income earners are on the rise across the Association of South-East Asian Nations’ (Asean), a demographic shift that is driving demand for better healthcare and medical devices that facilitate more efficient treatment.
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4 Common Myths About Mobile Respondents
Breaking the misconceptions and myths about mobile respondents. We identified 4 common myths the average market researcher believes to be true about mobile respondents.
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Opportunities and challenges in China’s 3D printing market
3D printing will likely prove to be one of the most disruptive and revolutionary technological developments of the current age. It has the potential to shake to the core every production and retail focused industry, with innovators claiming it will transform the home into a production centre for anything ranging from objet d’art to human organs.
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India: Consumed by a Health Wave
India lags behind the world when it comes to the tag of being a ‘healthy’ nation, with healthcare accounting for only 0.9 per cent of national GDP as against 12 per cent by G7 countries. Health as a topic has never been centre-stage in the larger discussions on the country’s progress and growth.
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Digital Migration - Are We Ready?
The media landscape in Africa is constantly evolving, and one of the most significant changes is the ongoing digital transition from analogue to digital TV.
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2015 China Luxury Forecast
Positive consumer dynamics will continue to drive Chinese shoppers as the world’s number one luxury force. The China Luxury Forecast surveys luxury consumers in the mainland China and Hong Kong. This is the most detailed survey in Greater China looking at the behaviors and attitudes in the luxury sector.
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Real Self or Projected Self: Who Should Brands Talk To?
The first business question that comes to mind when our clients look at their marketplace is, “Do we really know our target?”
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As World Pride Kicks Off in Toronto, Canada Poll Shows Strong Majority (71%) Among 15 Developed Nations Support Legal Recognition of Same-Sex Couples
Majority (76%) agree gay men, lesbians should be free to live as they wish.