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‘Game of Thrones’ viewers pick Cersei Lannister most likely to die in Season 8 premiere
[Spoilers abound in this post. Which shouldn’t matter. You’ve had plenty of time to catch up, but just in case, you’ve been warned.]
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Social CEOs in the Digital Transformation Era
Elie Aoun, CEO at Ipsos in MENA, delivered a groundbreaking presentation at the Middle East Social Media Festival (MESMF) in Beirut, Lebanon, on what actions need to be taken to keep up in a digital age.
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[Event] Corporate Partnership Conference
May 14 - Strong cause marketing programs and not-for-profit partnerships are more necessary than ever for corporations. Cause marketing has become the norm. If you are not doing cause marketing or you’re doing a poor job at it, rewards are being left on the table.
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What the Marie Kondo movement says about e-Commerce
Learn how retailers can improve how consumers decide which items to bring into their home (and how to return items that don’t spark joy), thereby solving a true consumer need and achieving a massive competitive edge.
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Instagram’s Impact on the Economy in Japan
Instagram’s popularity amongst Japanese businesses looking to give themselves an online presence is growing. We examined the opportunities the platform is bringing to Japan’s Small and Medium Sized Businesses (SMBs) among different target audiences – SMBs in domestic tourism, young entrepreneurs and women working in SMBs.
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79% of Voice Activated Speaker Owners Have an Amazon Echo
Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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Elections 2019: Unpacking Party Manifestos
April 25 - Africa Check and Ipsos invite you to join the discussion of the 2019 Elections Manifestos (ANC/EFF/DA). Ipsos will present their research on public perception around political parties and key issues while Africa Check will share their findings on how the facts in the manifestos hold up. KEYNOTE ADDRESS BY JUDGE SACHS
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The Reputation Council report 2018
Our latest analysis of corporate reputation management across the world assesses when reputation turbulence becomes a crisis; managing global-v-local reputations; the spread of 'techlash'; the role of the CEO in external communications; as well as how Council members view trust in business; the use of social media in corporate communications; the importance of purpose and CSR; and the role of employees in building reputation strength.
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Five steps to ensure your evidence and access strategy is fit for the future
Our latest paper provides step-by-step guidance to launch strategies that are nuanced enough to capture value across stakeholders, supported by the right evidence at the right time and fit for a variety of future scenarios.
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The role of the CEO in external communications
Communicators have to be selective about the frequency and nature of the top executive’s participation, balancing the benefits and risks of bringing a powerful voice into the conversation.