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What Shoppers Really Want: Latest Omnichannel Strategies
Over the past 20 years the shopping experience of consumers has changed drastically in the course of digitalisation. Today, shoppers can buy wherever and whenever they like.
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European Perceptions of Climate Change
A recent Ipsos survey for an international research consortium led by Cardiff University explored public perceptions of climate change in four European countries – France, Germany, Norway and the UK.
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2017 US Politics - President Trump’s Approval Rating Remains a Statistical Tie (March 8)
Pocketbook issues continue to dominate the public’s primary concerns this week by rating the economy as the number one issue of concern. For the first time in a number of weeks, healthcare has overtaken terrorism as a key issue of concern for the general public.
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Three in four women around the world believe there are unequal rights in their country
On the eve of International Women’s Day, new data from Ipsos Global @dvisor shows that although the vast majority in 24 countries around the world say they believe men and women should be treated equally (88% on average), most still think the current situation is one of inequality in terms of social, political and/or economic rights (72% on average).
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[EVENT] BCAMA Vision Conference
On April 4th, join Ipsos a proud sponsor, at this year’s VISION Conference featuring a line-up of innovation-themed thought leaders and interactive learning for modern marketers wishing to connect with like-minded change makers.
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Ipsos Update - March 2017
Welcome to the March edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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South Africa - Economic Difficulties and a Small Ray of Hope
Three in every ten adult South Africans believe things will take a turn for the better in the next year, while just over half believe that things will be about the same and a further two in every ten think that their families will be worse off in a year's time.
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Optimism Now Resides with Emerging Market Youth
Citi Foundation commissioned an Ipsos survey to examine the economic prospects and pursuits of young people in 45 cities from 32 countries around the world. The following findings are based on the voices of the nearly 7,000 young people surveyed. This survey highlights the differences between the developed and the developing world.
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Europe Still Seen as Most Important Relationship for Britain
A majority of Britons say Donald Trump should have been invited for an official state visit although should not give a speech in parliament.
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2017 US Politics - President Trump’s Approval Rating is the Same, 45% of All Americans Approve (February 22)
The biggest takeaway from this week’s Ipsos Core Political Data is that the direction of the state is essentially unchanged from last week. President Trump’s approval rating is the same, 45% of all Americans approve and 50% disapprove of the job he is doing as Commander in Chief. As with previous Ipsos data on this point, there is a sharp party divide with 19% of Democrats approving of the job, and 79% disapproving. On the Republican side, 82% approve of Trump’s handling of the job, while 16% disapprove. Among Independents 39% support – and 53% oppose.