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Attitudes to Europe on the eve of the 2019 European Elections
New Ipsos global study shows nearly half of people in 10 European countries think things across the EU are on the wrong track – but less pessimistic than in 2017. 44% say they are not very interested in the upcoming European Parliament elections. Worldwide, half think the European project as a whole has made Europe stronger.
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[EVENT] IA NEXT 2019
On June 12 and 13, join Ipsos for a unique, original, authentic and hyper-curated conference dedicated to intelligence.
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[WEBINAR] The Future of In-Store Growth: Leveraging BSci
June 12 - Do you want to encourage incremental purchases? Get people to shop more areas of the store? Increase the overall enjoyment of the shopping experience?
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[EVENT] ISDN 2019
On June 7, join Ipsos’ Davide Baldo to learn more about how consumers mood and emotional responses impact ad effectiveness, thereby enhancing the value of neurometrics.
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We see with our mind, not just with our eyes
This white paper argues it is essential to link responses on a product’s appearance back to the visual features that trigger them.
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Investing in ASEAN 2019|2020
Ipsos is proud to once again support the Investing in ASEAN guide produced by Allurentis in conjunction with the Association of Southeast Asian Nations. The guide contains some informative articles about industry challenges and developments in ASEAN.
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Hacking Human Behavior
In this podcast episode, we hear more about consumer neuroscience research and where the industry is headed.
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Ipsos PEEL: The Changing Face of The Asian Consumer (Event Highlights)
PEEL is about going beneath the surface – to the techniques Ipsos is pursuing and the concepts we are exploring to discover fresh knowledge and insights that can inform better decisions and drive business growth.
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[WEBINAR] The Payer & HTA Trifecta
May 29 - View our on demand webinar to learn more about the three most critical payer & HTA questions that pharmaceutical companies must be prepared to address.
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Two in one: Russian affluents as active consumers and inspired trendsetters
Personality and experiences are more valuable than things. Demonstrative luxury is not accepted anymore. Brands are expected to behave socially responsible.