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Marketing Anchors: The case for capability in an era of transformation
Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed 1,226 marketing practitioners across the UK, US, Canada and Australia.
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The Experience Perspective
The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
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[Webinar] KEYS: Battle For Attention
In today’s hyper-fragmented landscape, communicating using short-form content and social media platforms is an essential part of our toolkit. But are they better suited to short-term engagement rather than long-term brand building? And what does genuinely innovative and creative advertising look like these days?
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KEYS: an Ipsos webinar series
Ipsos' KEYS webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.
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[Webinar] KEYS: Screen time
At our first KEYS webinar of 2026 we looked at what’s really happening on screens these days.
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The Context Advantage: Winning the moments that matter
How Contextual Brand Equity reveals hidden growth opportunities
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Empathy: The new currency of Brand Connection
Isabelle Fortin shows how leveraging empathy-driven marketing can foster genuine connections with consumers and power creative effectiveness and brand success.