Affluent Survey


[EVENT] Wanderlust 2017: Affluent Americans and the Passion for Travel

On May 23, are you a subscriber to the Ipsos Affluent Report? If so, then you’re eligible to attend our exclusive subscriber-only panel discussion detailing results from the latest wave of our study as it relates to emerging trends and key opportunities in Affluent travel.

Who are Europe’s Super Influencers?

Meet the Uploaders, Europe’s most important influencers. They post comments on websites, share their opinion on social media, review products online and they are among the top 13% income group. These factors make the Uploaders incredibly valuable for marketers. Who are they? The answer might surprise you.
Affluent Survey

Europe’s Most Wealthy Are Skeptical About the Economic Situation in Europe

Most European Affluents are satisfied with their own financial situation, but they are less content with the current economic situation in Europe and in their own country in general. When asked how the situation will develop within in 6 months, the wealthier Europeans remain skeptical: the economic situation in their own country and their own financial position are expected to be ‘about the same’.

Europe Affluents Spend a Lot of Money Online

Europe’s Affluent regularly go on an online shopping spree.

[WEBINAR] US Affluents & Financial Services: Examining the Wallets & Investment Accounts of Affluent Americans

Hear Ipsos’ Dr. Steve Kraus discuss in detail the emerging trends and key opportunities related to Affluents and financial services.

Europe Affluents: Can Money Buy Happiness?

"Can money buy you happiness?" The Ipsos Affluent Europe Survey says: ‘Yes, it probably can’.

US Affluents and the Holidays

Do you have your marketing strategies lined-up with this target group?
Affluent Survey Publication

Affluent Population Increases Influence in APAC. But What About Women?

Ipsos released the 2016 Ipsos Affluent Asia survey results, Asia’s most comprehensive survey of the upscale affluent market covering 10 countries across the region.
Affluent Survey

The Majority of Europe’s Affluent Would Vote For Hillary Clinton

The majority of European Affluent would vote for Hillary Clinton to be President of the United States, if they had a vote.