Wanderlust 2017: Affluent Americans and the Passion for Travel
Wanderlust 2017: Affluent Americans and the Passion for Travel

[EVENT] Wanderlust 2017: Affluent Americans and the Passion for Travel

23 May 2017 8:30am ET
New York, NY
USA

Are you a subscriber to the Ipsos Affluent Report? If so, then you’re eligible to attend our exclusive subscriber-only panel discussion detailing results from the latest wave of our study as it relates to emerging trends and key opportunities in Affluent travel. Topics for discussion include:

  • The Travel Funnel: Exploring how Affluents use media and make decisions throughout the travel funnel, from finding inspiration about new destinations through making purchases through post-trip social media sharing.
  • Key Segments: We’ll unveil our new segmentation of Affluent travelers, detailing the “five flavors” of Affluent travelers today.
  • Summer Travel Outlook: Our 5th annual springtime outlook on the upcoming summer travel season.
  • The Social Side of Travel: In partnership with our colleagues at Ipsos SMX — the social media and community experts — we’ll explore pre-travel planning and post-travel bragging amongst Affluents.

Subscribers may RSVP by clicking here.

If you are not a subscriber to the Ipsos Affluent Report, it’s not too late to subscribe and join us for this special event. Simply click here for subscription details, or consider joining us on June 9 for a webinar that will cover some of these same topics.

Speakers

  • Tony Incalcatera
    Audience Measurement, Affluent Survey, US
  • Kate Hensler
    Ipsos SMX, US

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