Brand Influencers

It is clear, that when it comes to connecting meaningfully with audiences on social media, there is still a lot to learn. At Ipsos we’ve been exploring how brands can maximise their impact in this space. Our starting point was in depth examination of the people who are getting it right in order to identify what we can learn from them.

Now in its fifth year, the results of our 2015 Most Influential Brands of Canada study show a modest shuffling in the upper echelon and one new entry to the Top Ten list.