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Audience Measurement News

Ipsos & Pringles: A Success Story

The power of audience research to support the pursuit of convention-breaking creative ideas.

12.03.25

Ipsos at the 2024 ESOMAR Conference in Greece

Artificial Intelligence (AI) Event

Meet us at the ESOMAR 2024 Congress: The Future of Insights at Mind | Myth | Machine

Ipsos at the 2024 ESOMAR Conference in Greece

29.08.24

Audience Measurement Survey

JCDecaux trusts Ipsos to validate its Shanghai metro audience measurement tool

Ipsos announce the validation of the Metro Audience Metrix (MAM), an advanced audience measurement tool for subway networks developed by JCDecaux.

19.04.24

Media Measurement Publication

MediaCell: the future of cross-media measurement

MediaCell is a versatile solution with a number of potential applications.

23.03.22

Audience Measurement Survey

Ipsos acquires Intrasonics

Ipsos acquires Intrasonics, its longstanding partner and authority in Audio Watermarking technology

12.04.21

Audience Measurement Survey

Ipsos acquires technology company Fistnet-Dotmetrics

Ipsos is pleased to announce the acquisition of Fistnet d.o.o, the Croatian-based company who engineered the digital audience measurement platform “Dotmetrics”.

18.01.21

Content Marketing Webinar

Content & creative in the age of streaming [Webinar recording]

Join us for a complimentary webinar as our media development and audience measurement experts unveil two products that will help studios, content platforms and marketers simplify these complexities.

21.12.20