Inflation

New Ipsos polling finds almost 1 in 3 employees, on average, across 28 countries would seek a wage bump, or more money elsewhere, if red-hot prices don’t cool off soon.

Watch Ben Page's introduction to the Ipsos' DC Salon series

While seemingly counterintuitive, it is not by cost-cutting or raising prices, but rather by investing in marketing that enhances brand and customer experience.

Neglecting to deliver differentiated, impactful customer experiences that show customers how much you value is a major risk. Here’s why.

With recent record-high temperatures in Europe in mind, Ben Page introduces this month’s edition with reflections on whether the more urgent threat of inflation threatens to overshadow the global public’s concern about climate change. We explore this in more detail with articles on perceptions of inflation in the MENA region, and deep dives into concern about climate change in Switzerland and support for net zero policies in the UK. We also look at the perception of traditional and non-traditional media across the EU and how technology will influence the future of music.

This in-depth research provides a plethora of information from 28 countries. Everything you need to know about the public's reaction to inflation and how they are coping with rising prices.

Concern about inflation continues to rise and is the top worry for the fourth month in a row.

National sentiment at its lowest in over a year for world’s six largest advanced economies

But, the pleasure of taking a trip looks to be outweighing the pain of higher prices … for now.