Politics


Politics Publication

Why political views are an essential marketing demographic

Today, party affiliation is no longer an optional extra to understand a brand’s strengths and weaknesses; it is necessary.
Politics Survey

Worlds Apart?

A Global Survey for the BBC Crossing Divides season
Politics Survey

Confidence in Theresa May to get a good Brexit deal falls

The Ipsos February 2019 Political Monitor shows that trust in Theresa May to make the right decisions on Brexit has fallen.
Government Survey

2019 US Politics - Healthcare (19%) continue to be the most important issue facing the nation

Americans' optimism toward the direction of the country continues to fall.
Immigration Survey

Reuters/Ipsos Data: Core Political (01/30/2019)

Pessimism about the direction of the country continues to grow despite the reopening of the government this week.
Government Survey

2019 US Politics - 23% of Americans approve of the way Congress is handling its job

All Americans, including Republicans, are growing less optimistic about the direction of the country.
Government Survey

2019 US Politics - Immigration is a much more salient issue for 34% of Republicans

Half of Democrats and Republicans continue to approve of the job their representatives are doing in Congress, despite the partial government shutdown.
Government Survey

2019 US Politics - 17% of Americans view immigration as the most pressing issue

Americans are less optimistic about the direction of the country as the partial government shutdown continues with no resolution on the horizon.
Government Survey

2019 US Politics - 55% Americans believe America is headed off on the wrong track

Amid the partial government shutdown, Americans' sentiments toward the direction of the country and elected officials remains unchanged.