In most countries today, trust in the political establishment is either at, or close to, an all-time low. And climate change is often impacting national policy in unpredictable ways. Mainstream consensus on the real threat of climate change has raised the question of how to slow or contain its long-term effects.
Could this be fertile ground for a new era of Green politics? Research from Ipsos shows that the answer to this question depends heavily on where you look.
A new white paper takes us on a tour of Green party politics in 8 countries around the world to assesses their relative strength or weakness in each context.
As it appears that a general increase in concern about climate-related issues is not necessarily driving up voter intent for the Greens, the paper explores why this might be.
It claims that while we may understand a vote for the Greens as bring a vote for the environment, the data shows that there are many shades of green.
Furthermore, Green political leaders face very real challenges from more established centre-left parties that can and do co-opt green issues into their policies. This presents a major strategic choice around where to position themselves between addressing voter concerns and adopting a more mainstream approach.
[EVENT] 2019 Corporate Reputation Salon in San Francisco
September 26 - Each year, the Ipsos Global Corporate Reputation practice conducts interviews with over 150 leading communications and reputation executives globally to understand the trends, issues and concerns facing today’s reputation practitioners.
[WEBINAR] The Future of Beauty: thriving across the consumer decision journey
The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.