Social Listening

Ipsos Answers Esomar’s Questions to help online research buyers
Online Research Publication

Ipsos Answers Esomar’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
New Brand-Building Direction for Insurance Industry
Consumers Publication

New Brand-Building Direction for Insurance Industry

In face of this fast-information-spreading world and fast development of different channels, insurance companies should make more effort to build distinctive brand image in a comprehensive way. To strengthen delivered brand image, insurance companies should pay more attention to the moment that customers interact with insurance companies.
#NewMR
Social Listening Event

[WEBINAR] Springboard from Social Listening to Social Intelligence

Join us on March 1, for tips about how to Springboard from Social Listening to Social Intelligence, on the Festival of NewMR 2017.
syndicated social listening
Social Listening Survey

Ipsos Launches Syndicated Social Listening in Healthcare

Deployed successfully, social listening can accelerate insight generation from any kind of text data: web forums, social media sites, survey verbatims, internal data, and much more.
Social intelligence
Social Listening Publication

Side-by-side Social Intelligence

Using the analysis and synthesis of social data to enhance and complement our primary research. We live in a digital world where mobile technology allows us to spend more and more time on social media.
Web Listening Publication

Web Listening

Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
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