Sustainability

74% of people think the economy should prioritise the health and wellbeing of people and nature rather than solely focusing on profit. We look at hopes for rebuilding the future.

At the UN Climate Change Conference, COP26 in Glasgow, Ipsos will be taking an active role through several key platforms.

The pandemic has forced people to rethink their priorities and behaviours as they seek a more resilient and sustainable future. The 2021 Tetra Pak Index conducted in partnership with Ipsos explores shopper attitudes and action today when it comes to food, health and the environment.

This month we feature new research on women in advertising and wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.

Featured topics include obesity, sustainability, populism, youth skills and the Tokyo Olympics. We also take a closer look at the latest research from Russia and Africa.

How brands can lead the way to activate consumer behaviour change in sustainability.

Ipsos in Italy has completed a research study looking at the attractiveness of the country abroad. It comprised an online survey of the general public in 19 countries (N=500 per country, including 200 in higher socioeconomic grades. In addition, 40 interviews were conducted with international business leaders and a social listening exercise was carried out in three languages: English, French and Spanish.

France and Italy lead with 67% expecting to take their usual summer holiday

Governments more likely than businesses and citizens to be seen as not taking enough responsibility for achieving Sustainable Development Goals