Ipsos
Insights Hub

Insights Hub

Featured insights & publications

Market Research Publication

Mind or Machines: Exploring AI moderation and when to use it

Over the past two years, dozens of AI moderation platforms have entered the marketplace. Ipsos has assessed and worked with a large percentage of them, identifying clear strengths and weaknesses.

12.11.25

Society Publication

From Elbows Up to Elbow Grease

12.10.25

Politics Publication

Trump, Tariffs & Turmoil

12.10.25

Brands Publication

The Context Advantage: Winning the moments that matter

12.10.25

Healthcare Publication

The Perioperative Pivot: Navigating the New Frontier for Immunotherapy in Early Stage Cancers

12.10.25

Consumers 08.11.25

Making Your Brands Irreplaceable

Society 08.14.25

Can we bridge the generational divide? The first step is understanding it

Innovation 07.07.25

Artificial Intelligence at Ipsos

All content

Healthcare Publication

The Longevity Shift: Strategic implications of the longevity medicine revolution

Turn longevity from trend to strategy: where should pharma play - and how to win?

12.09.25
Customer Insights Publication

Customer Perspective: An Ipsos Podcast

An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.

12.05.25
Society Publication

2025 Holiday Countdown Calendar

Join us for our seasonal deep dive to explore select highlights by scrolling over our interactive Holiday Insights Calendar!

12.01.25
Tracking Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviours.

11.30.25
Product Testing Publication

Seeing the Unseen

How vision AI and AI agents are transforming product testing. Read part three of our Humanizing AI series.

11.24.25
Ipsos i3 – Inform, Innovate, Inspire

Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.
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Food & Beverage Publication

Food for Thought: Recent shifts identify new opportunities

Ipsos explores daily tracking data of individual consumers’ eating and drinking habits, attitudes and item choices both at home and away from home.

11.18.25
Society Publication

From Obligation to Opportunity

Learn more about the three steps to ensuring sustainability drives growth.

11.06.25
Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

10.30.25
Society Publication

Breaking Point: The New Big Shifts Putting Canada at Risk

A new book from the authors of The Big Shift and Empty Planet, this timely and provocative exploration of the seismic forces reshaping Canada’s political, cultural, and economic landscape is a must-read.

10.27.25
Brands Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth

10.20.25
Global Trends Publication

Ipsos Global Trends 9th Edition

Global optimism has taken a hit in 2025 with a 7-point drop in citizens around the world feeling optimistic about themselves and about their community.

10.10.25