Read about the unique advantages of Mystery Shopping in assessing employee behaviours and internal processes, and how it complements Voice of the Customer research as part of a comprehensive Customer Experience measurement strategy.
By recognizing the fundamental link between EX and CX, organizations can unlock significant potential, create a more people-centric culture, and drive sustainable growth.
2024 GRIT Top 50 Suppliers list
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
Revisit our on demand webinar to hear valuable insights and practical strategies to elevate your CX and build lasting emotional connections with your players.
By embracing Gen AI to improve efficiency and effectiveness, staying attuned to customer needs, and designing empathetic experiences, organizations can successfully navigate the future of CX.
Read more about the importance of accessibility in user experience (UX) – an area that is moving from ‘nice to have’ to ‘must have’ for brands and organizations.
Learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Model-powered Generative AI tools. Here are 5 key learnings.
Strengthening customer relationships and doing right by the world.
What challenges does a post-pandemic world with new inflationary pressures bring for brands aiming to deliver compelling luxury experiences and value propositions?
Roundtable discussion hosted by Ipsos channel performance and customer experience.