If you build it cheaply, will they come?
Matt Sweeney was one of the first employees at Uber’s Advanced Technology Center and helped build the company’s autonomous division, which now numbers in the thousands of employees. It’s fair to say he’s been watching this space closely and given it more thought than most. When he asks What the Future, he’s wondering when autonomous vehicles will take over, especially in ride-sharing. Specifically, how much of a factor will price be in that adoption?
Enterprise Feedback Management (EFM)
Customers across all categories now look for a personalized experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.