A weekly podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
There are complex variables at play in determining the outcome of this year’s presidential election.
Election day is quickly approaching and political campaigns are operating on overdrive. What should brands do?
New research from Ipsos Essentials breakdowns current mindset of Canadian consumers and citizens in the midst of COVID-19.
Tune in for the latest familiarity and usage data, shifts in marketing spend, sources of education, and views of evolving trends.
A report from Ipsos and The Trust Project on the future of trust in media.
As we move into the fourth quarter of 2020, parents and families are starting to think ahead to how to ‘do’ the Holiday season in an extraordinary year of pandemic and societal division.
Will this holiday season be the ‘most wonderful time of the year’? We explore how the pandemic is shaping holiday shopping habits.
More than a third of consumers are not comfortable with the safety of in-store holiday shopping
Accompanied by numerous practical examples, this guide will teach you how to employ the tools and techniques used by marketing research professionals today.
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
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