Customer Experience

Join Ipsos’ Lesley Haibach and a panel of CX experts to hear results from a recent survey with 300 experience professionals and 2000 Canadian consumers to understand the challenges and implications of COVID on Canadian businesses, how organizations are prioritizing experience initiatives, as well as understanding the role customer experience plays in consumer buying decisions.

We share research and tips to help auto manufacturers and marketers promote the safety of autonomous and ADAS features.

Listen in to hear new research exploring interest for EVs, their advantages and drawbacks plus key insights on how these have changed over the last several years.

It boils down to one central question: which commercial outcome matters most to a business and does the CX KPI reflect it?

We explore ways Canadians have supported local, small businesses during the coronavirus pandemic.

We share insights into what Canadians are looking for from businesses, along with customer choice drivers.

Read more about quantifying the connection between quality and loyalty in automotive purchase.

Revisit our recorded webinar to hear the results of our user experience study of online dating apps - a case study for website user design.

Will this holiday season be the ‘most wonderful time of the year’? We explore how the pandemic is shaping holiday shopping habits.