Insights


Brands Event

Unlock Brand Success with ESG

Are you a brand, marketing or sustainability manager? Yes? Then this event is for you!
Insights Publication

Future of Insights: Closing the Consumer Consciousness Gap

A new survival strategy in an increasingly volatile world.
Women Survey

One in three men believe feminism does more harm than good

On the occasion of International Women's Day, Ipsos unveils the results of a global survey conducted in 30 countries in collaboration with the Global Institute for Women’s Leadership at King’s College London.
Public opinion Webinar

[RECORDING] KEYS - The inclusion imperative

Rethinking our Assumptions

46% say that they are interested in the upcoming Beijing Winter Olympics

Public interest in the Winter Olympics varies widely across between the 28 countries surveyed, with host China showing highest anticipation and figure skating in gold medal position as the most popular sport.

Ipsos Update - February 2022

Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.
Consumer Behaviour Publication

Topic Modeling: A new approach to spotting consumer insights

Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.

Building the business case for AI-enabled consumer intelligence

Social listening 2.0 is here. AI-enabled consumer intelligence solutions enable market research and insights pros to spot trends and stay ahead of the market.
Insights Publication

Harnessing the Power of Data

The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.