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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Consumers Publication

    3D Movies at the Cinema

    Some industry commentators have begun to question the value of the 3D experience and its potential longevity. Should UK distributors be concerned about the appetite for 3D and what can they do to maximise the opportunity it brings in 2012 and beyond?
  • Consumers Survey

    Are targeted TV ads smart?

    Can we be certain that the increased targeting of advertising is going to be attractive to consumers in the future?
  • Religious and Social Attitudes of UK Christians in 2011

    A poll carried out by Ipsos for the Richard Dawkins Foundation focused on beliefs and attitudes of self-identifed UK Christians.
  • Politics Survey

    The state of play in the US 2012 election

    The GOP still can't decide on a candidate to face the President, but they still want your campaign money, observes Sir Robert Worcester in The American.
  • Politics Survey

    The Value of Biometrics

    Partnering biometrics and conventional research can increase our understanding of what makes powerful creative work, writes Keith Glasspoole of ASI in Brand Republic.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    Moving for money

    Half of Britons are willing to move to another UK city for a job if it pays more, but only around one in three (26%) say they would move abroad according to our Ipsos Global @dvisor carried out online in 24 countries.
  • Investors Survey

    Provide clearer information to consumers, says Ofgem Consumer First Panel

    Ofgem-commissioned `Consumer First Panel' calls for more easily understood communication of pricing, tariffs and energy use to consumers.
  • Politics Survey

    A holiday for advertisers

    Tara Beard-Knowland of Ipsos ASI celebrates the phenomenon of Super Bowl advertising in Campaign magazine.
  • Environment Survey

    Consumer First Research Panel for Ofgem

    Ofgem recently commissioned Ipsos conduct their Consumer First Research Panel. Each wave of the panel will consist of 6 workshops with c.18 panellists at each event, recruited to reflect a cross-section of GB energy customers. The panel will be reconvened again in early March.
  • Housing Survey

    Halifax Housing Market Confidence Tracker

    More Britons expect house prices to rise rather than fall over the next twelve months, according to the Halifax Housing Market Confidence tracker, conducted by Ipsos.
  • Public opinion Publication

    More than a million

    On behalf of Macmillan Cancer Support, Ipsos has conducted a survey of people in the UK who look after someone with cancer.