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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Consumers Publication

    Thoughtpiece - Response Rates

    Strategies to maximise response rates to market research surveys taking into account the survey universe and method of data collection.
  • Consumers Publication

    Multiplayer Paper

    A study of multi-play services of internet, landline, mobile and digital TV to understand the success criteria for suppliers.
  • Public opinion Publication

    The London 2012 Olympic Games and Paralympic Games

    A set of strategic objectives has been drawn up and agreed across Government to enable the UK to host an inspirational, safe and inclusive London 2012 Olympic Games & Paralympic Games, and to deliver a sustainable legacy for London and the UK.
  • Investors Survey

    Ipsos Information Security Hat-trick

    Ipsos has become the first research agency in the country to achieve registration to the international standard for information security - ISO 27001:2005.
  • Politics Survey

    Crime tops latest Issues Index

    Crime has risen to the top of Ipsos's Issues Index in August 2008, with almost half of British adults saying it is one of the most important issues facing Britain (47%). This is an increase of eight percentage points since July.
  • Economy Survey

    Dublin people more optimistic about personal finances

    There has been a major fall in financial confidence over the past few months for those living outside Dublin, whilst confidence amongst those living in the capital has remained static. According to research from Ipsos, compared to the first three months of 2008, the proportion thinking their personal circumstances will improve over the next year has fallen by 10% amongst those living outside Dublin (from 33% to 23%), whilst remaining broadly the same within Dublin (falling from 42% to 39%).