Insights Hub

All content

• Market Research Publication

  Value for Money

  John Coll, Head of CPG and Retail & Shopper at Ipsos Marketing, discusses the concept of value for money for consumers.

  27.08.11
• Reputation Publication

  Social Media - The Corporate Challenge

  Milorad Ajder comments on how companies are still lost when it comes to social media.

  14.08.11
• Public opinion Publication

  Shaping Perceptions and Attitudes to Realise the Diversity Advantage

  This study, conducted by the Ipsos Social Research Institute in SPARDA countries, explores whether perceptions and attitudes of the public towards migrants and cultural diversity can be affected by the use of targeted communication strategies.

  11.08.11
• Public opinion Publication

  Understanding Society July 2011

  In our latest Understanding Society, we analyse the power of public opnion across the world and feature a Q&A with Tony Blair.

  01.08.11
• Consumers Publication

  TV gets smart

  Internet connected TVs: Revolutionary or not game-changing? Our Ipsos MediaCT experts investigate.

  13.07.11

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

  Subscribe

• Consumers Publication

  Data Fusion In a Nutshell

  Trevor Sharot, from Ipsos MediaCT, looks at data fusion and the valuable insights it provides for media planning.

  13.07.11
• Consumers Publication

  Ipsos MediaCT White Paper: Data Fusion

  This latest Ipsos MediaCT white paper looks at how data fusion started, how it stumbled (but recovered), leading on to the present, and its future potential.

  07.07.11
• Public opinion Publication

  Understanding Society - May 2011

  One year after the election of the Coalition government, Ipsos's latest Understanding Society explores the implications for local public services.

  19.06.11
• Public opinion Publication

  Public attitudes on dental health and water flouridation in the West Midlands

  This Ipsos report for NHS West Midlands presents the findings of a survey of West Midlands residents' attitudes towards dental health and water fluoridation.

  17.06.11
• Reputation Publication

  Reputation Council Insight and Ideas May 2011

  This report draws together findings from our fourth sitting of the Reputation Council and delves into the growing phenomenon of social media: we discuss the escalation of this communications medium and also the direct changes to communication planning and strategy being made as a result of social media insights.

  13.06.11
• Reputation Publication

  FTSE 100 Public Reporting on Employee Wellness & Engagement

  Latest Ipsos research commissioned by Business in the Community shows the majority of public reporting on wellness and engagement by FTSE 100 companies fails to demonstrate business relevance.

  12.06.11