Insights Hub

All content

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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - 7 May 2020

  This week's Ipsos Research Highlights features who the British public think is going to be negatively impacted by coronavirus, pessimism about the future and opinion of returning to normal life.

  06.05.20
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  Ipsos Update Publication

  Ipsos Update - May 2020

  This month’s edition of Ipsos Update brings you a round-up of the latest research and analysis from Ipsos teams around the world.

  04.05.20
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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - 30 April 2020

  This week's Ipsos Research Highlights features who the British public think is doing a good job of holding the Government to account, confidence in the NHS and news about home testing.

  29.04.20
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  Mystery Shopping Publication

  Monitoring business performance during – and after – social distancing

  In a world of social distancing and heightened health concern, it is critical that brands deliver an experience which takes responsibility for the wellbeing of their customers and employees. Delivering a standout customer experience during the crisis will inform consumer behaviour throughout – and perhaps long after – the outbreak. Here is how Ipsos can help.

  29.04.20
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  Voice of the Customer Publication

  How to adapt your VoC programme during COVID-19

  Continuing to engage with customers during COVID-19 is a strategic imperative. However, proceeding ‘as normal’ is neither empathetic nor likely to understand the full picture of changing customer experiences. Here we discuss how your brand must react to the functional and emotional needs of your customers.

  29.04.20

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Healthcare Publication

  One month in: British public opinion on COVID-19

  In a new blog, Rachel Burkitt and Anna Quigley review our recent polling, looking at how public opinion in relation to COVID-19 has changed over the past month.

  29.04.20
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  Brands Publication

  Alexa, Mummy and Me: New opportunities for kids and voice

  This thought piece discusses how kids and parents engage with voice technology in the home and what opportunities this presents for brands both during and post the COVID-19 lockdown.

  27.04.20
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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - 24 April 2020

  This week's Ipsos Research Highlights features how the British public feel about a potential exit strategy from lockdown, attitudes to immigration and the fourth edition of our Signals report.

  24.04.20
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  Public opinion Publication

  Signals #4: Understanding the coronavirus crisis

  This fourth edition sees us continue to bring together our latest research on coronavirus and draws on our surveys, social media monitoring and the analysis of our teams around the world.

  23.04.20
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  Sports Publication

  Active Lives Survey: Sport, recreational and fitness activities for adults (aged 16+) in England

  Our latest Active Lives Adult Survey for Sport England shows that activity levels for adults aged 16+ were at a record high before the coronavirus pandemic.

  23.04.20
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  Mystery Shopping Publication

  Video Mystery Shopping – Closer to real

  Video research can get us closer to real, consumer-led insights. So, shouldn’t you put video at the centre of more of your mystery shopping?

  22.04.20