Insights Hub

All content

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  Customer Experience Publication

  The Advocacy Ripple Effect

  What if you could turn your happiest customers into your most effective marketers?

  11.09.25
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  Healthcare Survey

  Public understanding of adult social care remains limited

  Latest polling from the Health Foundation and Ipsos reveals ongoing public pessimism about the state of social care, with over two in five (43%) of the public in England believing the standard of social care has declined in the last year. There is public support for greater government involvement in the funding of social care, however public understanding and awareness of how social care is funded and provided is limited.

  10.09.25
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  Sustainability Survey

  DfT EV Tracker

  Half (52%) of UK EV drivers were satisfied with public chargepoint availability in their local area.

  10.09.25
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  Politics Survey

  Public priorities on NHS, economy and bills clash with scepticism over government delivery, new Ipsos poll finds

  The economy/cost of living, NHS waiting times and small boat crossings continue to dominate the public agenda. Despite these being public priorities, the government receives negative net satisfaction ratings across all thirteen milestones tested.

  04.09.25
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  Scotland Ipsos Voices

  30 years of research and insight in Scotland

  From the biggest surveys in Scotland, to complex evaluations, to citizens’ juries to explore ‘wicked’ problems, Ipsos has been delivering high quality research and evaluation for our Scottish clients for three decades.

  01.09.25

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Immigration Survey

  Immigration tops Britons’ concerns as public divided on whether it is acceptable to protest outside asylum hotels

  Three in ten (31%) say their local area is housing more than its fair share of asylum seekers, doubling to 61% of Reform UK voters. The public is divided on the acceptability of protesting outside hotels housing asylum seekers (36% acceptable vs. 39% unacceptable).

  29.08.25
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  Politics Survey

  Britons most confident that Reform UK has a good plan to change Britain – but over half not confident in any party

  The public has more confidence in Reform UK to deliver change than any other party. 34% of people believe they have a good long-term economic plan, and 38% think they have a good plan for changing Britain generally, placing them ahead of both Labour and the Conservatives on these measures. However, a majority of Britons are not confident in any party.

  29.08.25
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  Entertainment Survey

  Few Britons swayed by celebrities taking political stances, Ipsos poll finds

  Three in five Britons (60%) say they have not paid attention to a celebrity expressing their views in support of a political cause.

  28.08.25
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  Education Survey

  Half of Britons rate the British education system as good, but lack of public funding seen as the biggest threat

  In a break from the global trend, Britons now see the effects of social media and technology as the number one challenge facing young people (34%), ahead of mental health.

  26.08.25
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  Food & Diet Survey

  A study of the eating habits of children aged 16 to 18 months

  Ipsos UK, on behalf of the Office for Health Improvement and Disparities, invited parents/caregivers of children aged 16 to 18 months to complete a survey about their child’s eating habits. The findings are helping to fill an evidence gap around the diet and nutrition of children of this age.

  22.08.25
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  Politics Survey

  One in five Britons would consider voting for a new left-wing party, rising to one in three young people and Labour voters

  One in five (20%) British adults would consider voting for a new left-wing party founded by Jeremy Corbyn and Zarah Sultana. The party's appeal is strongest among young people, with one-third (33%) of 16-34s considering it, alongside a third of 2024 Labour voters (33%) and 43% of 2024 Green Party voters.

  20.08.25